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-<p>
- Tiro Telugu has its origins in a typeface designed for the Murty Classical Library of India book series, so is especially suited to traditional literary publishing but also made with the needs of today’s multiple print and screen media in mind. The design
- combines the proportions of Telugu manuscript tradition, notably in the generous proportions of subscript letters to aid legibility with the pronounced stroke modulation and shaping of counters and finials inspired by the elegant metal types of the
- Swatantra Type Foundry. Tiro Telugu uses extensive contextual layout behaviour to support arbitrary conjuncts, making it suitable for Sanskrit and Pali as well as Telugu language texts. For the Open Font License release, Tiro Telugu has been extended
- to support additional characters, and features a new italic companion. Each font also includes a Latin subset including diacritics for transcription of Indian languages.
-</p>
-<p>
- Tiro Telugu was designed by John Hudson and Fiona Ross. The italic was adapted by Kaja Słojewska.
-</p>
-<p>
- To contribute, see <a href="https://github.com/TiroTypeworks/Indigo">github.com/TiroTypeworks/Indigo</a>.
-</p>
-<hr>
-<img src="hero.png">
-<h3>Modern Tiro Indic collection for classical South Asian texts</h3>
-<h4>The beauty and challenges of bridging the old and the new</h4>
-<p>Two type designers separated by an eight-hour time difference, an ocean, and pandemic travel bans collaborated over video calls and email to make a cohesive set of <a href="https://fonts.google.com/knowledge/glossary/font">fonts</a> in 8 South Asian languages. In 2012, Harvard University Press commissioned Fiona Ross and John Hudson, through <a href="https://www.tiro.com/contact.html">Tiro Typeworks</a>, to design typefaces for the <a href="https://www.murtylibrary.com/">Murty Classical Library of India</a> book series. The publisher needed to reprint ancient Indian literary, historical, and religious texts, including Vedic and early Sanskrit works. Since these old texts had been printed using traditional <a href="https://fonts.google.com/knowledge/glossary/letterform">letterforms</a> and early Indian <a href="https://fonts.google.com/knowledge/glossary/typography">typography</a> techniques, the new fonts needed to retain some of the traditional style of the old texts, yet be clear and legible in modern print and digital media.</p>
-<p>In 2019 Google Fonts approached Tiro to make an extended and updated version of the Murty Fonts to be released as open source fonts in the Tiro Indic collection, offering users traditional text styles suitable for a variety of uses.</p>
-<h4>Study the classics and language structure</h4>
-<p>Before designing the typefaces, it was important to research classical texts and understand the unique characteristics of the languages.</p>
-<p>“We looked at very lovely manuscripts or early Indian printed materials from the 18th or 19th Centuries,” said John Hudson.</p>
-<p>To learn more, read <a href="https://design.google/library/new-Indic-fonts/">Modern Tiro Indic collection for classical South Asian texts</a>.</p>